Many organizations work with their staff and/or membership committee to schedule calls or in-person visits with current members to thank them for their membership, review the benefits of membership, discuss past and current engagement opportunities, get feedback, etc.
A compilation of links of membership information on each regional association's website.
Back in 2007, a project to develop marketing templates for regional associations yielded the "Top Ten Ways to Make the Most of Your Membership". In the intervening years, many regionals have adapted, evolved, and localized new versions to attract new members.
Sample development plan for membership recruitment and retention at regional associations compiled from examples from across the Network. Items highlighted in yellow were added based on suggestions made during a 2013 conference session.
This graph, developed by Nancy Burd for Florida Philanthropic Network, shows that few regional associations raise their dues regularly.
The compiled responses from a May 20, 2013 query regarding soliciting input from non members.
Compiled responses from a September 2012 listserve query on structuring membership recruitment campaigns.
In 2011, Philanthropy New York launched a campaign to effectively communicate with their members around a proposed dues increase.
Compiled responses from a January 31, 2011 listserve discussion on the use of non-member, or secondary, databases.
Compiled responses from a December 8, 2010 listserve query on membership recruitment plans.