A thorough style guide will help your organization present a unified brand with guidelines for the writing and design of your work including specific language, colors, font, logos, taglines, etc.
In this session, we'll cover ways to ensure your communications are clear and consistent across channels and focused on moving your audiences toward increased engagement. We'll also explore specific tools and techniques you can use to measure your success, including an interactive discussion about the Long Term Value (LTV) of engaged supporters.
Put Your Mouth Where Your Money Is, a report from the Philanthropy Awareness Initiative, describes how foundations can talk about the value they bring society in a way that speaks to more than the money they grant.
This new research report by the Committee Encouraging Corporate Philanthropy and McKinsey & Company describes five issues likely to have the greatest effect on how companies engage with society in the next decade.
Find out how to ensure that search engines can easily index your organization's Web site and access Google's webmaster tools.
What is participatory communications and what role can it play in the development process? Explore 50 stories and profiles where communications played an essential role in empowering communities for social change from the Communication for Social Change Consortium.