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Breakout Session: Diversifying Revenue...Growing Margin and Mission Through Earned Income Business Planning

Publication date: 
July, 2014

Breakout Session: Diversifying Revenue...Growing Margin and Mission Through Earned Income Business Planning
Wednesday, July 30, 10:45am - 12:15pm

Presenters: Larry Clark and Michael Oxman, Managing Partners and Principals, No Margin, No Mission
 
Diverse sources of revenue, which include earned income, can help regional associations grow their margin, expand their mission, weather a storm of change in the market, and provide greater financial stability for the future. This session will address the basics of earned income for RA's, including:
 
  • Why they should consider earned income as part of an overall strategy for their future;
  • How business planning can help to ensure success of an earned income initiative;
  • What other organizations have done to generate earned income from revenue-generating products, programs, and services; 
  • Provide an opportunity for RA's to brainstorm earned income ideas for their organizations.